Autori: Mitrovic Ksenija
| Naslov | Rebranded Reality: How AR Brand Experience impacts Brand Equity (Article) |
| Autori | Mitrovic Ksenija Spajic Jelena Milic Bojana Lj Boskovic Dunja Lalic Danijela |
| Info | TEHNICKI VJESNIK-TECHNICAL GAZETTE, (2024), vol. 31 br. 5, str. 1438-1447 |
| Projekat | Ministry of Science, Technological Development and Innovation [451-03-65/2024-03/200156]; Faculty of Technical Sciences, University of Novi Sad [01-3394/1] |
| Ispravka | ISI/Web of Science Članak Elečas Rang časopisa |
