@ARTICLE{
author={Pecujlija Mladen,Nerandzic Branislav,Perovic Veselin I,Jevtic Aleksandar,Simic Nenad},
year={2010},
title={Initiating innovation in Serbian companies' organizational cultures},
journal={AFRICAN JOURNAL OF BUSINESS MANAGEMENT},
volume={4},
number={18},
pages={3957-3967},
document_type={Article},
}