@ARTICLE{
author={Alcantara-Pilar Juan Miguel,Rodriguez-Lopez Maria Eugenia,Kalinic Zoran,Liebana-Cabanillas Francisco},
year={2024},
title={From likes to loyalty: Exploring the impact of influencer credibility on purchase intentions in TikTok},
journal={JOURNAL OF RETAILING AND CONSUMER SERVICES},
volume={78},
number={},
pages={-},
document_type={Article},
}