@ARTICLE{
author={Markovic Ivana,Rabasovic Biljana,Borisavljevic Katarina},
year={2026},
title={The National Cultural Dimensions Influence on Celebrity Endorsement},
journal={SERBIAN JOURNAL OF MANAGEMENT},
volume={21},
number={1},
pages={71-83},
document_type={Article},
} 

@ARTICLE{
author={Markovic Ivana,Jankovic-Peric Marina,Rabasovic Biljana},
year={2024},
title={The Influence of Corporate Characteristics on Csr Reporting in Serbia},
journal={SERBIAN JOURNAL OF MANAGEMENT},
volume={19},
number={1},
pages={207-218},
document_type={Article},
}