@ARTICLE{
author={Castanho Rui Alexandre,Vulevic Ana,Naranjo Gomez Jose Manuel,Cabezas Jose,Fernandez-Pozo Luis,Loures Luis,Neves Lousada Sergio Antonio,Escorcio Patricia Carlota,Kurowska-Pysz Joanna},
year={2023},
title={Assessing the impact of marketing and advertising as strategic approaches to Eurocities development: an Iberian case study approach},
journal={EUROPEAN JOURNAL OF INTERNATIONAL MANAGEMENT},
volume={19},
number={1},
pages={58-91},
document_type={Article},
}