@ARTICLE{
author={Jafarzadeh Hesam,Barac Dusan M,Simic Milica},
year={2025},
title={The Role of AI in B2B E-business},
journal={MARKETING AND SMART TECHNOLOGIES, ICMARKTECH 2024, VOL 1},
volume={438},
number={},
pages={173-191},
document_type={Proceedings Paper},
}